April 26 marks the World Intellectual Property Day, which this year is devoted to the world of sports. In 2019, for the events on the occasion of the International Day of IP, the World Intellectual Property Organization (WIPO) chose a general theme "Reach for Gold: IP and Sports." According to WIPO's official website, this year’s World Intellectual Property Day campaign – Reach for Gold – takes a closer look inside the world of sports. It explores how innovation, creativity and the IP rights that encourage and protect them support the development of sport and its enjoyment around the world.